PANTONE 2016 Color of the Year: Rose Quartz & Serenity
Pantone unveiled the 2016 color of the year, but wait... there’s not only one color but two. For the first time, Pantone, the color experts has blended two shades – Rose Quartz and Serenity as the PANTONE Color of the Year. And the union of the rose tone and the cooler tranquil blue is a softer take on color for 2016. Can you say pastel?Rose Quartz, a dusky shade of pink, and Serenity, a slightly intensified baby blue is as Executive Director of Pantone Color Institute,Leatrice Eiseman puts it - “reflecting connection and wellness as well as a soothing sense of order and peace.” One could also say it’s a psychologically reassurance in a world where we’re experiencing attacks on all levels.
In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted color trends throughout all other areas of design. This more unilateral approach to color is coinciding with societal movements toward gender equality and fluidity, the consumer's increased comfort with using color as a form of expression, a generation that has less concern about being typecast or judged and an open exchange of digital information that has opened our eyes to different approaches to color usage.
And as one headline puts it, “Pantone’s new colors of the year are a nod to gender equality.”
Like them or not be prepared to be live in a world of pastels, at least for 2016. See how the palette looks in beauty, fashion and home decor.